From questionnaire to unboxing, we combined the voice of a caring older sister with clear day-to-night color palette and glowing effects throughout the experience.
Haldi creates a custom step-by-step skincare routine based on your skin type, goals, budget, time, and more. They believe that the right products in the right combination deliver results: skin that glows.
Brand Identity System
Art Direction
Copywriting
Photography
Illustration
Packaging Design
Website Design
From questionnaire to unboxing, we combined the voice of a caring older sister with clear day-to-night color palette and glowing effects throughout the experience.
Melody is an outstanding Creative Lead. Melody is very strategic about the business, thoughtful in her recommendations, and creative in her solutions. She build Haldi's first brand and website from scratch at a very early stage when its hard to visualize the business and did a brilliant job. Highly recommend.
Simran Kalra, Founder & CEO
Julia Huang, Operation
Amy Berkowitz, Copy
Eric Haines, Photography
Melody Yung, Design
Molly Waston, Copy
Yu Rong, Design