MEMOS/ News

Translating MAYHEM into the Roblox World with Dress to Impress

Yung Studio - Project Video

We collaborated with the Dress to Impress team and Lady Gaga’s creative studio to help translate the MAYHEM era into the Roblox universe. The DTI team’s craftsmanship blew us away—every Gaga look, environment, and interaction was considered with care and intention.

Our art direction focused on shaping the spatial atmosphere across the Lobby, Dressing Room, VIP Room, and Runway; defining MAYHEM-inspired wearables including outfits, accessories, hair, makeup, and footwear; and guiding expressive elements like poses, thematic mini-games, and performance moments. We’re proud to have contributed alongside teams working at such a high level.

Yung Team: Melody Yung, Stephanie Jung, John Rodriguez, Yula Ye, Nadine Macapagal, Dogan Uludogan

Written on

22 August 2025

Written By

Melody Yung, Creative Lead